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As comfort manufacturers continue to shift from licensing models to in- residence ownership, they girls germany are focusing on beauty. The industry’s highest profits in this category may help rearrange and enhance a brand’s reputation. However, bringing a splendor business in- house is not without problems.

It can be challenging to craft a product communication across all stations if a fashion and beauty group does not collaborate also. Secondly, beauty is a highly aggressive and packed industry, making it challenging to develop a loyal consumer base. However, when done properly, it can be a powerful device for extravagance manufacturers to expand. Puig is an example of a company that efficiently merged a fashion and beauty division and experienced significant growth.